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The team designed an architecture that gave Bloomberg full control of functionality, feature velocity and cost, reducing dependency with any single vendor. Conviva’s Expert Services Team and real-time analytics were able to drive efficiencies. Additionally, to support the partnership, Conviva created customized API’s to power in-house dashboards, supporting the video team from editorial, to ad sales, to research.Īs an early adopter in online video, Bloomberg built a deep digital presence. Conviva’s Expert Services team collaborated in building out its Content Management System, In-House Transcoding, Encoding, Origin Storage, CDN, Protocol and Player. Initially, Conviva delivered a discovery gap analysis and provided an end-to-end solution recommendation to provide the ideal solution for Bloomberg. Bloomberg prefers to bring their CMS and other video services in-house and ensure quality video delivery while expanding their current features. This legacy architecture was not cost effective and limited Bloomberg’s ability to rapidly deploy features and enable high-quality video simultaneously. Previously, Bloomberg relied heavily on their OVP for a majority of the video architecture components.
The Bloomberg app and website provide a global VOD news service as well as live video content.īloomberg’s live and VOD video architecture utilizes both in-house and external video services. Bloomberg has a global television network, a radio station, and multiple websites with more than 20 million monthly visitors.
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With Conviva, our entire online audience was able to enjoy the best possible viewing experience during the matches without fail.”īloomberg is the leading provider of financial software tools including a trading platform, analytics, data services, and news to financial companies and organizations worldwide. "We have a reputation to maintain with our consumers, so we couldn’t risk the occurrence of poor online video while streaming the 2010 FIFA World Cup. Astro‘s team leverages this intelligence for rapid decisioning to enhance the user experience. Conviva’s real-time alerts fire when an error is detected within the video ecosystem. Astro is able to view their audience across Astro B.yond and Astro On-The-Go platforms, on multi-devices, with intelligence as to how their audience is engaging with content. Astro’s technical operations team continues to rely on Conviva’s Insights and Subscriber Insights module to understand audience behavior and video performance. Insights also captures audience reach and engagement metrics to help editorial, research and sales make intelligent decisions to improve engagement and economics.Īstro’s partnership with Conviva delivered a successful, quality live stream of the 2010 FIFA World Cup and continues to elevate their streaming services today. Conviva’s real-time alerting enables Astro to fix the root cause of any video delivery issues. With Insights, they have an in-depth view into playback performance throughout their end-to-end video delivery chain including the CDN, ISP and video player, across multiple devices, geographies and affiliates. In addition, Astro desired deeper intelligence into audience behavior, content preferences and viewing habits.Ĭonviva provided Insights for real-time metrics for online content, across multi-device platforms. As a large network in Malaysia, Astro required QoE video performance data to ensure their sizable audience was able to watch their favorite VOD content with out issues or errors. Astro was awarded “2012 Brand of the Year” by Malaysia’s Putra Brand Awards for innovation, quality and corporate social responsibilities.Īs Astro looked to stream the 2010 FIFA World Cup, they chose Conviva for up to date metrics on audience engagement and video playback performance across all devices.
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Fulfilling its promise to bridge the digital divide for all of Malaysia, Astro offers NJOI as an entry-level DTH satellite TV service and is the country’s first non-subscription based satellite TV. Astro provides HD, 3D, PVR, VOD and Online Video services through Astro B.yond and Astro On-The-Go. With a customer base of 3.5 million residential customers, approximately 52% penetration of Malaysian TV households, Astro offers 170 TV channels, delivered via satellite TV, IPTV and OTT platforms. Astro is a leading integrated consumer media entertainment group in Malaysia and Southeast Asia with operations in Pay-TV and Digital Media.
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